Tuesday, June 21, 2011

Introduction to My Written Work

This blog was created to display my published and professional writing. I have written for a few publications including The State Hornet where I was named "Most Improved Features Writer 2005/2006" and "Best Features Writer 2005". During my high school years, I was Editor in Chief of the Colonial Gazette (Fairfax High School's print news publication). As a junior I headed both the Sports section and all other editorial columns. My foundation is in journalism but more recently I've branched out to include professional bios and screenwriting to my written interests. I am currently doing research on my thesis proposal which is based upon stereotypes of certain age groups and its affect on media viewership.

Thank you for visiting my blog! Read an article or two and leave a comment!

DJ Sidekick

As the premiere tour DJ for rapper Snoop Dogg among other industry notables, DJ Sidekick etched his way to entrepreneurship working with top artists nationwide. DJ Sidekick has worked with such artists as Tyrese, David Banner, DJ Quik, Trina, Rick Ross and rocked the annual Clive Davis Grammy Party. Brooklyn born and raised in Carson, Ca, he began mixing at the age of 13 and has mastered his craft through the influences of music greats Quincy Jones, Kid Cupri, Houdini, and Jam Master J. His versatile style and musical control mentality has solidified him as Dr. Dre’s DJ for the infamous Up in Smoke Tour as well as sponsored events by Nike’s And 1 brand.

DJ Sidekick’s current endeavor is TK Entertainment Group, a California branch company that is dedicated to taking the club scene to the next level. TK Ent. Group includes event planning along with event host placement. T.K. Entertainment Group has successfully hosted and provided services for a plethora of the industry’s biggest players including Chris Rock, Chris Tucker, Boris Kodjoe, Nicole Aire Parker, Larenze Tate, Martin Lawrence and Shaquille O’Neal. Also worked with great organization such as The Cedars-Sinai Sports Spectacular, The L.A. Kings Benefit and Auction event, The Toyota Sports Center, Warner Brothers Records, Jive Records, Interscope Records, Avalon Theater, Fox Studios, and The Famous Laugh Factory.

Sidekick is a proud father of two and basketball coach for the YMCA where he mentors youth. Aside from DJing, he enjoys producing music, computer programming, and working on cars.

Professional Bio

Jamaal Finkley

President

BlackTree Media

Jamaal Finkley is quietly carving a niche as a serious player in the current online video-media franchise landscape. His website, BlackTree TV.com, is ranked among YouTube’s top 25 content channels and is featured on over 3,000 websites worldwide.

Since the birth of Black Tree Media, Finkley has provided an array of content coverage ranging from award shows and celebrity red carpet events such as the BET Awards, MTV Video Music Awards, American Music Awards, Academy Awards, and Grammy Awards. With over 225 million viewers, BlackTree TV is the premiere source for urban entertainment news and event coverage, which has bridged a partnership with Google.

Prior to the launch of BlackTree Media in 2000, Finkley spent five years as a BET correspondent, covering the BET Awards, Comedy Awards, Rip the Runway, and Celebration of Gospel. Finkley also authored and formatted various DVDs for Warner Bros. including Troy (director’s cut) Veronica Mars: Season 3, The Reaping, Eyes Wide Shut, Shining, Harry Potter 5, Oceans 13, and 300.

More notably, Finkley has established BlackTree TV as apart of Sprint TV’s entertainment sector where BlackTree Media’s diverse audience can get weekly updates on all BlackTree TV material.

In his spare time, Finkley enjoys traveling and spending time with his wife Lydia and three children. He also has an innate passion for biology and journalism alike. In correlation with his future endeavors, Finkley plans to step out of the executive chair and into the creative chair of his career, where he is determined to make his first feature film.


Sac State students launch site in style

A single Web site that lets you buy books, look for housing, find a roommate, rate professors and get in contact with other Sacramento State students seems too good to be true. But hornetstyle.com, a Web site dedicated to and created by Sac State students, does just that.

Current students Angel Penilla, a computer science major, and Sean Shaghaghi, a management information systems major, thought of this idea in 2004. Since then, Portal Methods LLC was developed as an Internet startup company based in Sacramento. A third co-owner, Robert Clayton, was also brought in to help with the creation of the Web site. After a year and a half of hard work, the Web site was launched.

The two seniors met in a fraternity and discovered their mutual interest in computers and programs and began realizing that Sac State was lacking a Web site that provided various services for their students.

Soon after, the idea of the site, which was initially written down on a napkin in a downtown coffee shop, became a business plan; hornetstyle.com was born.

The site features various services including: making friends, selling and buying books, searching for housing, searching for roommates, expressing opinions in blogs and forms, rating classes and professors and reviewing entertainment. The site lets you hook up with students in your class and even get the notes from a day you missed.

"I think it's kind of cool because you can make your own profile and stuff like MySpace but specifically for Sac State students," said Jessica McGuwin, a psychology major.

Melissa Horat, a senior majoring in psychology, has taken advantage of the services the site provides. "Right now, I am trying to sell one of my books from a class I took last semester," Horat said.

Horat has found the site quite functional already and said she would come to the site for other services including looking for a roommate or a house to rent.

"Instead of searching all over campus for the 'roommate wanted' signs, I would go to hornetstyle.com first," Horat said.

Penilla said this is the intention of the site. "Hopefully it will become popular and students will come to the site and every time they need something they'll come to the site," Penilla said.

However, the site is not complete. "It's a beta site," Penilla said. "These are introductory services for people to look around."

More services are set to be added, including providing fraternities, sororities and non-greek organizations with a portal to manage events, a tutor section, a job search section and buying and selling tickets of event."We want to organize the students' life and make it fun at the same time," Penilla said.

Horat has discovered a feature that keeps the site interesting. "Some other random things I like are the amount of pictures you can put on your site," she said, "Also, the pictures change so it is not one default picture all the time. It keeps it interesting."

The owners of Portal Methods are working to expand their business by providing the same type of site for every college campus in California. "Our first expansion is California State Universities and UC colleges," Penilla said.

Sites have already been created for all CSU campuses. Penilla said the company will now look into working on sites for other campuses.

The State Hornet 2007

LM, features writer

http://www.statehornet.com/sac-state-students-launch-site-in-style/article_69ecb891-06e9-542e-a48d-69971d84e7d2.html

The Scoop: Kanye West's sophomore album is overproduced

Rapper-producer Kanye West released his sophomore album "Late Registration" this week. This follow-up attempt to his explosive first album, "College Dropout," is a decent collection of lyrical punch lines mixed with beats that are over produced.

His first two singles from the album, "Diamonds" and "Gold Digger," seem promising but only increased anticipation for what could have been another classic Kanye album. The majority of songs seem slow and boring at first, but once played over and over, the album begins to grow on you.

This album is quite different than his first and has collaborations with such artists as Nas, Jay-Z, Paul Wall, The Game, and John Mayer to name a few.

With track "Bring Me Down," he consistently uses analogies and thought provoking lyrics like: "Everybody feel a way about K, but at least you feel something."

Although Kanye's flow is not the best, the beats and the music make up for that. Kanye fails to utilize the incredible talents of Nas, Common, and Cam'ron on this album which would have increased the effectiveness of the overall message. This is truly a very self-conscious album that strays away from what most hip-hop albums deliver, but it does not prove to be as impressive as his debut album.

"Late Registration" has received mixed reviews locally since Kanye West was heard on a Sacramento radio station speaking arrogantly and boasting about how famous he is. This is truly a very self-conscious album that strays away from what most hip-hop albums deliver, but it does not prove to be as impressive as his debut album.

The State Hornet 2005

LM, features writer

http://www.statehornet.com/the-scoop-kanye-west-s-sophomore-album-is-overproduced/article_e812bfbf-c61f-572f-bbb9-874a53b82994.html

With shopping on rise this season, retailers guard against theft

The winter holiday season is a time when people are pressured to spend more than usual, and with an increase in consumer spending comes an increase in shoplifting and theft.

The National Retail Federation (NRF) reports that consumers plan to spend more than $738 billion nationwide on holiday gifts over the holiday season ?" a 5.1 percent increase from last year.

Locally, as it gets closer to the end of the year, theft has indeed become a problem. A big department store, like Sears, can spend millions of dollars a year on security, but it may lose as much as $2,500 a day to shoplifters during this time, according to the Sacramento County Sheriff's Department.Shopping malls and big department stores are usually a primary target for theft during the holidays because they are large in size, and people think that they can get away with crimes in spacious places.

Psychology major Jamar Sullivan has experienced theft himself as an employee at Casual Male Big and Tall, a retail store for men's clothing located near Arden Mall. "A lot of young people come in to get urban wear, and sometimes you don't know something's been stolen until you find the empty hangers lying around," Sullivan said.

Both Arden Fair Mall and Florin Mall have increased security in parking lots and stores. In addition, many stores have increased, if not doubled, its loss prevention teams.

Sears department store has always had a theft problem this time of year, said B.J. Gomez, a loss-prevention employee at the Florin Mall Sears location. "There's a lot to talk about when it comes to theft. It's like we lose so much merchandise and most times we never catch who steals from us," Gomez explained.

Increase in theft during the holiday season may have resulted from an increase in online shopping. Although identity theft is one of the fastest growing crimes, more and more people are choosing to order their holiday items through the Internet. A 2005 survey from BizRate Research showed that 43 percent of online retailers plan to offer special promotions and discounts, ranging from free shipping to gifts with purchase, intended to increase revenues online. It is expected that online shopping will be at an all-time high this year, according to the NRF.

A new survey of 1,005 consumers done by San Francisco-based Truste, a nonprofit privacy organization, shows that while 78 percent of U.S. Internet users plan on shopping online this year, more than 69 percent of those shoppers will limit their online spending because of concerns about data privacy, online fraud and identity theft.

Malls and Internet Web sites are not the only place where consumers and companies are at a loss this holiday season. Food restaurants and eateries are also susceptible to this problem.

During the holidays, people are uneasy and food complaints increase, said Deasia Jeffries, a manager at Carls's Jr located near Folsom and Coloma Blvd. "Customers know they can get over on us and complain about food all the time, and all we can do is replace their food because the customer is always right. Sometimes I think they just make stuff up to get free food," Jeffries said.Whether you are shopping online, in the store, or just grabbing a bite to eat, make sure you get what you pay for because the consequences for stealing are just not worth it.

The State Hornet 2005

LM, features writer

http://www.statehornet.com/with-shopping-on-rise-this-season-retailers-guard-against-theft/article_7c92cb11-8730-5a9c-b3d5-a8018105e864.html

Professor turns print fixation into art

you've ever taken a class with Assistant Professor Nigel Poor of the department of design, then you probably know exactly what that question implies. Poor has been asking this question to students and others for more than three years, and the reason is quite simple: She wants your fingerprint. The finger prints are not used to turn you into the authorities, but to turn your unique and distinctive marking into a piece of elaborate artwork. She has collected close to 4,000 individual fingerprints as well as each person's first name, age, gender, and occupation.

"As the collection grows, the piece becomes more exciting because it has been built one person at a time," Poor said.

This multitude of fingerprints is put together into a form of interactive artwork that will be displayed at the Haines Gallery in San Francisco beginning April 6, 2006 to May 13. By that time, Poor hopes to have at least 6,000 fingerprints to complete the collection.

"I will continue collecting until I get enough prints to fill a room with them," Poor said.

Poor demonstrates that one piece of artistry can involve thousands of people, even though most think of an artist as someone who works alone. One fingerprint is a work of art. Each person holds a unique piece of artwork right on his or her fingertips and instead of using these exclusive prints to differentiate people, this Sac State instructor uses them to show unity on one accord.

If you think most people are apprehensive about giving their fingerprint to someone they barely know, then you are surprisingly mistaken.

Out of all the thousands of people she's asked, only about a 100 have said no and most of these people, as said by Poor, "would have said no to anything." One could be cautious about participating in Poor's ongoing pursuit of prints, but without a given last name or Social Security Number, nothing unlawful can be done with a single fingerprint.

Poor said that usually a fingerprint is what excludes you from others. At crime scenes, a fingerprint holds the power to eliminate a suspect from a crime. This project "uses this same process but creates a piece that is inclusive, that is about being apart of something larger," Poor said.Poor has invited all of her students to volunteer 30 seconds to press an index finger onto dark ink and then onto a blank square. She may even be seen around the River Front Center area with her ink pad and tablet or on a busy street corner. Determination seems to obviously be one of her best qualities.

Nearly all of Poor's students have given their print, including junior photography major Vanessa Hunt "Having my fingerprint taken was a wonderful experience," Hunt said. "It made me feel unique."

If Poor looks familiar, you may have either seen her on campus, or possibly on television because she was featured on a PBS special this year.

"I saw her on PBS. I didn't think she would be my adviser," said Desiree Exline, a junior photography major.

Poor's work is being recognized near and far. Her hope is that "when viewers walk into the room containing thousands of fingerprints . . .as he or she looks closer it will become apparent that they are surrounded by a great number of individuals, each working off another to form an assertion of being counted-."

If you would like to donate your fingerprint to Professor Nigel Poor's collection, just stop by her office in Mariposa Hall 5001.

The State Hornet 2005

LM, features writer

http://www.statehornet.com/prof-turns-print-fixation-into-art/article_f041795d-4112-5ee2-9247-6bc7052c4232.html